Your guide is Frontline Member, James Mullighan (Board Member of Encounters, Doc|Fest and LSFF Festivals, and ex chief of Shooting People and Edinburgh International Film Festival). The seminar will guide you through a series of case studies and practical examples (with a focus on documentaries) to help you get up to speed with many of the digital tools now available to storytellers. This seminar will cover these areas:

1.Digital Frontiers – Why is all this important? What’s new – in funding, crowdsourcing, production, marketing, audience-engagement, and sales and distribution.

2.Digital Strategy – How to design a website and social media campaign for your film. How social media and technology can help you, and how you can help yourself, stay on top of new developments and opportunities.

3.Crowdsourcing and Crowd funding – Using case studies, the seminar will ask: What is the difference? Who are the players? What makes a good crowd funding campaign, from the fundraising trailer to the length of time, the amount you are seeking to raise and your social media strategy to solicit donations? How to make a crowd funding campaign fit into the wider web campaign for your film?

If you’re feeling overwhelmed about social media and all things digital then Digital Bootcamp will show you how to create a manageable strategy and use available tools to get your films made and seen. You will learn how to reach and engage audiences in new and exciting ways, and you will learn how to measure the impact of your endeavours.

This one-day workshop will help you achieve this, guiding you through the essentials of data journalism; from spreadsheet basics, finding stories within the numbers, to eventually building them into a visual representation.

The morning sessions will be covering the basics of data journalism and spreadsheets, with the afternoon being spent mapping the stories found within the data.

Participants will be required to bring their own laptop with a pre-installed copy of a spreadsheet software.

The workshop will be facilitated by data journalist and editor of The Guardian Datablog and Datastore, Simon Rogers. He is also author of Facts are Sacred: The Power of Data.

10-11.30: Introduction to data journalism
11.30-11.45: Coffee break
11.45-1.15: Spreadsheet basics
1.15-2.15: Lunch Break
2.15-3.45: Representing data part #1
3.45-4pm: Coffee Break
4-5pm: Representing data part #2 and questions

The workshop will be held in the Forum on the second floor of the Frontline Club,13 Norfolk Place, London, W2 1QJ.

Image Credit: Oxford Internet Institute, (Dr Mark Graham, Scott A. Hale and Monica Stephens)

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What you will learn:

Narrative Storytelling

– Examples of successful projects

– Developing the best approach for creating effective multimedia stories

– Pros and cons of the various narrative approaches

Reporting Approach

– Using the best tools for the story

– Integrating still images, audio and video

The Business Model

– How to create a diverse model

– How to leverage the various distribution outlets

Join Brian Storm, Founder and Executive Producer of MediaStorm, to see how some of the top photojournalists have redefined their storytelling capabilities to include audio reporting and an eye towards publication in multiple media. Their work is capturing acclaim around the world in a time when reader’s attention spans are running short.

Storm was Director of Multimedia for MSNBC.com from 1995-2002 and Vice President of News, Multimedia and Assignment Services for Corbis based in New York from 2002-2004

More about Brian Storm:

Brian Storm is the founder and executive producer of MediaStorm, a multimedia production studio based in Brooklyn, New York.

MediaStorm’s principal aim is to usher in the next generation of multimedia storytelling by publishing social documentary projects incorporating photojournalism, interactivity, animation, audio and video for distribution across multiple media.

Prior to launching MediaStorm in 2005, Storm spent two years as vice president of News, Multimedia & Assignment Services for Corbis, a digital media agency founded and owned by Bill Gates. From 1995 to 2002 he was director of multimedia at MSNBC.com.

Storm received his master’s degree in photojournalism in 1995 from the University of Missouri. He lives in New York City and can be reached via brian@mediastorm.com.

Learn how to compress/encode Audio and Video, organise workflows, perform batch-encodes,  create podcasts, mobile, youtube, email movies, DVD files and more.

Each participant has their own Apple iMac workstation for optimum hands-on experience
Participants are welcome to bring their own videos to encode on the day if they wish
Handouts and course materials provided
Post course reference movies provided
Post course e-mail consultation provided

1. Digital Frontiers – Why is all this important? What’s new – in funding, crowd-sourcing, production, marketing, audience-engagement and distribution.

2. Digital Strategy – How to design a website and social media campaign for your film. How social media and technology can help you, and how you can help yourself, stay on top of new developments and opportunities.

3. Crowdsourcing is a big buzzword at the moment. We’ll look at some examples of crowdsourced projects and talk about the difference between crowdfunding (through sites like Kickstarter and IndieGoGo) and crowdsourcing production (like Amazon Studios are doing for example). Crowdsourcing production can bring up a range of issues and problems so we will talk about both the good and the bad aspects of this approach. Crowdfunding is proving to be perhaps the most exciting development for filmmakers and we will look at what makes a good crowdfunding campaign, from the fundraising trailer to the length of time, the amount you are seeking to raise and your social media strategy to solicit donations. We’ll show case studies of good campaigns and talk about what made them work so well. Finally, we will outline how to make your crowdfunding campaign fit into the wider web campaign for your film.

If you’re feeling overwhelmed about social media and all things digital then Digital Bootcamp will show you how to create a manageable strategy and use available tools to get your films made and seen. You will learn how to reach and engage audiences in new and exciting ways. And you will learn how to measure the impact of your endeavors.

Course length: 3pm-6pm
Fees: £50 corporate rate
£30 Freelance, Shooting People members, LSFF ticketholders

In association with –

With an approach that is flexible to the skill levels of all participants, the course is built on the premise that hands-on solo editing is the best way to learn. The focus is on fast, efficient techniques for organising and cutting your edit and on creating engaging, effective content. The course is perfect for those seeking skills for producing multi-platform content.

Participants completing the course have gone on to edit/produce content for both broadcast and web audiences. Genres include; factual documentaries, promos, virals, (non drama) features, news pieces, corporates, web content, sports coverage and more. Please see the testimonials below.

Students each have their own Mac work station and learn how to take an edit from start to finish and troubleshoot along the way. Participants are welcome to bring their own footage to edit with or can use Frontline archive footage from pieces shot around the world by freelance cameramen.

We start with shortcuts and tips for fast and efficient navigation in OSX.

Course technical contents:
Presentations on and practical exercises in;
* Project set-up
* The FCP workspace
* Tips and shortcuts
* Organising long and short form edits
* Importing video and audio
* Importing and creating still images
* Setting objectives
* Sequencing clips
* Creating titles
* Sound in Final Cut Pro and basic sound mixing
* Transitions
* Colour correction and finishing
* Exporting / Compression – Web, Mobile device, transcoding
* Standards conversion
* Print to tape

Theory content:
Presentations on and practical exercises in;
* What makes a bad cut
* Walter Murch’s ‘ideal cut’
* Rhythm
* Montage
* Body language

Applications covered: FCP 7, Mpegstreamclip, Quicktime Player Pro/, JES Deinterlacer
Recapping and testing is done daily to build confidence and strengthen knowledge.

Duration: One week (5 Days)

Who it’s for: The Frontline editing courses are designed for a range of skill levels. From total beginners, to those wanting to take their basic knowledge to another level.

Aims: To train participants to confidently story-tell across a range of genres for a range of platforms/audiences.

Tutor: Simon Ruben

Testimonials:

“Just a quick note to say thank you for a great course.  Its a great starting point and even it only was one week managed to take us though the whole process”

“Seven months have now passed since we attended our course with you at Frontline, and I am happy to report that we have enjoyed some success since then.
Since then we carried out a series of six short features for the Queen’s tennis tournament.
Here it is: http://www.lawsports.net/Artois4Anniversary.htm
As well as proving popular on the website, the feature was shown on the big screens at Queen’s during the week and seen by one of the top men at the BBC. He liked it so much that he bought it from us to open BBC 2’s coverage of the tournament! They then showed it again to open their final coverage on Sunday. As you can imagine, we were thrilled.”

“Thanks again for everything – the course was awesome!”

“Thank you for a very good course. It wasn’t easy but it was certainly stimulating.”

“Just wanted to say a personal thanks for looking after me so well on the FCP course last week.”

“The course was really great and really helped my to push on with my FCP skills and understand what is possible.”

“Thank you again for a great course!…I don’t really know what I expected but I didn’t think I would manage to make a film of any kind!”

“Thanks once again for the last week I had a really really interesting time.  And thanks once more for your patience and kindness throughout the course.  I felt intially like a real fish out of water when I arrived but certainly didnt feel that at the end of the week”

“I am so sorry I did not email you after our wonderful course at Frontline in December. Time – and the holiday season – ran away with me.  But I thought you might be interested to know that inspired by your course, I have lost no time filming and editing a demo video for a new venture I am setting up with another ex BBC colleague”

“Just thought I might let you know: all video/editing skills I learnt at the Frontline are being put to good use… in Bollywood! I am an AD on a film here, not in small part thanks to my (short) experience with you”

“I’m heading off to Everest on Monday to cover Sir Ranulph Fiennes’ Everest Challenge. I’m going to be spending two months in base camp filming video reports back to The Telegraph and also the charity’s website – which can be found at: www.everestchallenge.org.uk”

Course dates: 6th-10th December

Course fees: Full Price £735
Discounted rate for freelancers £580

To book please email training@www.beta.frontlineclub.com

Participants on this course may be eligible to receive funding (of 80% of the costs up to £800) through Skillset’s Multiplatform Bursary Scheme. Please visit www.skillset.org/multiplatformbursaries  to check availability and see if you are eligible.

Price: £750